We were tapped by newbie athleisure accessories company NOCORI, to craft the brand’s purpose & voice and build a community of ambassadors around the brand.
NOCORI exists to help women be confident, adaptable, carefree and to focus on what matters: The Essentials.
For Holiday 2017, we partnered with a community of fitness + lifestyle influencers and retail to bring #theEssential brand purpose to life, leading to a sold-out freshman line.